Telephone Interviews with CATI – What Are They and Why Use Them? Telephone interviews using the CATI (Computer-Assisted Telephone Interviewing) method are one of the most commonly used techniques for…
Description The study was conducted on a group of around 60 non-professional players - men in three age groups: teenagers (14-15 y.o.), young adults (21-22 y.o.) and adults (34-35 y.o.).…
Biometric Research Using VR and iMotions – A New Era of Interaction Analysis Virtual Reality (VR) is a technology that enables users to interact with a digital environment in an…
Best Practices in Conducting Research – Ensuring Reliable Results Effective scientific research requires careful planning, methodological precision, and ethical considerations. Whether conducting qualitative, quantitative, or biometric research, following best practices…
What is UX/UI Research? UX/UI research (User Experience/User Interface) is the process of analyzing and designing user interactions with a digital interface to ensure the best possible usability, intuitiveness, and…
UX/UI Research on Websites Using iMotions Modern websites must be not only aesthetically pleasing but, above all, functional and intuitive for users. UX/UI (User Experience/User Interface) research helps understand how…
Biometric Research Using ECG – Analyzing Heart Activity in Social Sciences Electrocardiography (ECG) is a research method that enables the measurement of electrical activity in the heart. In biometric research,…
IDI Interviews in Social Sciences – Understanding Qualitative and Declarative Research In-depth Interviews (IDI) are one of the most important qualitative research methods in the social sciences. They allow researchers…
Webcam-based eyetracking – analyzing eye movements using a webcam Eyetracking, or the analysis of eye movements, is one of the key methods for studying attention, engagement, and cognitive processes in…
Survey Research – Paper or Electronic? Survey research is one of the most commonly used tools in social sciences, marketing, and public opinion analysis. It allows data collection from large…
Project "Creation of promotional materials and preparation of a blog dedicated to the presentation and promotion of selected scientific projects carried out by the team of the Media Research Laboratory of the University of Warsaw" carried out as part of the funding granted in Measure III.3.2 "Promotion of scientific research" implemented as part of the "Excellence Initiative - Research University" Program
